Did You Say Prescription Video Game?

Akili Interactive Labs announced plans to file an FDA submission for what could be the first “digital prescription product.” The company reported that its recent clinical trial showed that playing tailor-made video games can help children with ADHD.

ADHD has been on the rise around the world in recent decades, with children often given drugs to treat the disorder. Akili’s product takes a different approach by using a game to stimulate specific cognitive neural systems in the brain.

Using a video game as a delivery system for treatment of ADHD is a novel development that could expand the view of what is considered to be a treatment and open doors to new types of products.

Every week, MMC’s “hive” of trend spotters share their HIVE FIVE, the top five up-and-coming digital, tech, social, and cultural trends to watch.